Björn Axén offers professional hair care and styling products for all hair types and needs, focusing on people, environment and functionality. In 1984, the brand launched its first products, and today all products are developed in close collaboration with its salons, who gain experience and expertise every day in their salons. Their range consists of vegan-friendly and dermatologically tested hair care and styling products.

Björn Axén uses ImageBank X DAM solution

Björn Axén has integrated ImageBank into its operations to manage, organise, process and distribute digital assets efficiently.

Increasing workflow efficiency and better management of materials

The implementation of ImageBank is expected to increase workflow efficiency and simplify Björn Axén’s daily management of materials.

What is ImageBank X DAM?