Webinar

EU AI Act in practice: How to label and manage AI-generated content

For many companies, AI is already part of everyday content creation. AI is being used from generating new visuals to editing and enhancing existing assets. The EU AI Act brings new transparency requirements for certain AI-generated and AI-manipulated content, making it important for organizations to understand their responsibilities and keep track of how AI is used across their content. In this webinar, we’ll look at what the EU AI Act means for content teams and how to keep track of AI use in digital assets.

Discover what the EU AI Act means for digital assets, how to manage AI-related information, and how DAM and metadata can support transparency.

Host: Digital asset management professional Joni Heinonen

You will learn:

  • What EU AI Act means when creating and publishing content with AI
  • When AI-generated and AI-modified content needs to be labelled and how to do it
  • What is C2PA and how does it help track the history of digital content
  • How to make sure information about AI use stays with an asset from creation to publication
  • How a DAM system can help manage metadata, guidelines and assets in one place

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